Two samples and shipping costs offered for each order (see our online shop services)


In celebration of Bergdorf Goodman 111th anniversary, “754” custom eau de parfum was conceived to capture the sensory allure and vitality of New York City.

The inimitable energy of New York city, its unique blend of brightness, freshness and allure inspired a slick and airy unisex fragrance. 

Masterfully blended with notes of citrus, florals and musk, this impeccable unisex fragrance is an olfactory evocation of a bright blue Manhattan morning.

Available exclusively at Maison Francis Kurkdjian boutiques and at Bergdorf Goodman in New York.

Lily of the valley
Sweet Pea
White Sandalwood